About Me
Passionate, value-driven CSPO-certified Product management professional with 7+ years of experience leading cross-functional teams to plan, build, launch, and maintain world-class innovations. Proven track record managing products at all levels of the product life cycle. Led multiple eCommerce, point-of-sale, payment processor, and pricing engine projects from inception to launch.
My Role
Functioned as the agile product owner who initiated and deployed A/B split-tested, data-driven solutions and roadmapped initiatives for iParkit.com, preflightairportparking.com, and PreFlight’s native iOS and Android apps, while integrating solutions with on-site point-of-sale technology.
The Problem
The 2015 release of PreFlight Airport Parking's native iOS and Android app struggled with a low adoption rate of its in-app members-only parking pass feature that allowed customers to "scan and go" to complete parking transactions without requiring a pre-booked reservation.
Proposed Solution
A complete app redesign focused on refactoring the in-app parking pass customer experience, coupled with enhanced web features that enabled member sign-up during checkout, promoting the mobile app and parking pass benefits in refactored transactional emails.
The Result
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2.2x Increase in Members with Active Parking Passes (8k users to 14k+ users)
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18% Increase in Scan & Go Transactions
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22% Increase in Parking Reservations Created in the Mobile App
"I had the pleasure of hiring Antwon as a subcontractor for numerous clients that I have consulted for. As a Product strategist, Antwon is top notch. I can rely on his expertise in many areas and constant professionalism. His approach to data-driven product enhancements produces ROI above many agencies I have considered or consulted for. While most say they know it, he actually does. He is truly a one-man wrecking machine that delivers way above the bar. Antwon has, time and time again, done the extra work to learn new skill sets and educate clients on new procedures and methodologies. It has been my pleasure to work with, learn from, and watch Antwon grow into someone with an incredibly bright future."
Lee Miller
CSPO, CSM
Strategic Consultant